The Marketing Manager of Charlie's Car Parts Uses a Customer

question 104

True/False

The marketing manager of Charlie's Car Parts uses a customer database to e- mail promotional information to customers.The demographic information in the database provides the manager with all the data he needs regarding his customers' buying preferences.

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Definitions:

Company Books Adjustment

The process of making changes to the accounting records of a company to correct errors or reflect updated information.

Internal Control

Internal control comprises the procedures and measures a company undertakes to protect assets, ensure accurate financial reporting, and comply with laws and regulations.

Reasonable Assurance

This concept refers to a high level of assurance or confidence in the accuracy of financial statements and internal controls without guaranteeing 100% certainty.

Error Recording

Error recording is the process of documenting mistakes and inaccuracies found in financial statements or transactions to analyze and correct them.