Consumers Who Are Unhappy with a Firm's Products May Avoid

question 118

Multiple Choice

Consumers who are unhappy with a firm's products may avoid future purchases and talk other consumers into __________.

• A) doing the same
• B) buying the products
• C) buying from the firm's competitors
• D) trying only one product
• E) None of the above.

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Definitions:

Omissions

Instances where information that should have been included in a document or conversation was left out, either intentionally or unintentionally.

Declining Balance

Declining balance is a method of accelerated depreciation in which an asset's book value is reduced at a faster rate in the early years of its life.

Straight-Line

A method of calculating depreciation of an asset where the asset's cost is evenly spread over its useful life.

Depreciation

The systematic allocation of the cost of a tangible asset over its useful life, reflecting the decrease in value over time.