Examlex
Velocity is defined as
Needs And Wants
Fundamental psychological or physical requirements (needs) versus desires or aspirations (wants) that motivate consumer behavior.
Competition Intensity
The extent of rivalry among firms within a market, often influencing pricing, product development, and marketing strategies.
Segment
A distinct group of consumers within a broader market, identified by shared characteristics or needs, targeted by businesses.
Marketers
Professionals involved in creating and promoting products or services to meet consumer needs and generate profit for companies.
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