Which of the Following Is NOT One of the Key

question 11

Multiple Choice

Which of the following is NOT one of the key strategies used to reduce customer defections?

• A)Eliminate nuisance customers.
• B)Address key churn drivers.
• C)Implement effective complaint handling and service recovery procedures.
• D)Increase switching costs.
• E)Analyze customer defections and monitor declining accounts.

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Definitions:

Milligram

A unit of mass equal to one thousandth of a gram, used in the metric system.

Microgram

A unit of mass in the metric system, equal to one-millionth of a gram.

Milliliters

A unit of volume in the metric system, equal to one thousandth of a liter or about 0.0338 fluid ounces.

Liter

A metric unit of volume equal to 1,000 milliliters or about 0.264 gallons.