The Three Additional Ps of Services Marketing That Extend the Original

question 18

Multiple Choice

The three additional Ps of services marketing that extend the original four Ps of marketing are _____________, _____________, and _____________.

• A)price; place; promotion
• B)process; people; promotion
• C)physical environment; process; people;
• D)prosperity; process; promotion
• E)physical environment; planning; process

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Definitions:

Implicit Memory

Memory that influences thoughts and behaviors without conscious awareness, typically derived from previous experiences.

Memory Consolidation

The biochemical process(es) by which neural synaptic connections are strengthened or weakened.

Long-Term Memory

Long-term memory is the capacity to hold vast amounts of information, from facts to experiences and skills, for long periods, ranging from hours to a lifetime.

Anterograde Amnesia

A condition characterized by an inability to form new memories following the onset of the disorder, though recall of events prior may remain intact.