Ollie Has Developed a New Product for Radio That Allows

question 31

Essay

Ollie has developed a new product for radio that allows the listener to rewind and listen to songs or dialogue that was missed. The listener can then resume play in live mode, similar to a DVR product used on home TVs. Ollie knows his competitive advantage will dwindle over time as new technology emerges. What can he do to secure the future of his product and himself as an innovator?

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Definitions:

Growth

A process of increase in size, number, value, or strength.

Intrinsic Motivation

The motivation to engage in an activity for its own sake, driven by personal satisfaction or interest rather than external rewards.

Extrinsic Motivation

Motivation driven by external rewards such as money, praise, or fame, rather than by internal factors.

Internal Desire

A deep, often personal motivation or yearning that drives an individual's actions or choices.