Match the Term with Its Definition

question 4

Multiple Choice

Match the term with its definition.
-A verbal and/or symbolic means of identifying a product

• A)brand
• B)brand image
• C)brandmark
• D)brand name
• E)design patent
• F)direct channel
• G)indirect channel
• H)service mark
• I)trade dress
• J)trademark
• K)utility patent
• L)warranty

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Definitions:

Buildings

Assets classified in accounting, representing structures owned by a business for purposes such as offices, manufacturing, or storage.

Prepaid Insurance

Insurance premiums paid in advance by a company, which are recorded as an asset on the balance sheet until the coverage period lapses.

Asset Accounts

Accounts that represent resources owned or controlled by a company that have future economic value.

Accounts Payable

Financial obligations of a company towards creditors, resulting from goods and services acquired on a credit basis.