Match the Term with Its Definition

question 103

Multiple Choice

Match the term with its definition.
-A distribution system without intermediaries

• A)brand
• B)brand image
• C)brandmark
• D)brand name
• E)design patent
• F)direct channel
• G)indirect channel
• H)service mark
• I)trade dress
• J)trademark
• K)utility patent
• L)warranty

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Definitions:

Short-Term Memory

A component of memory where small amounts of information can be kept for a short period, typically up to 30 seconds.

Placebo

An inert or harmless substance given to a patient in place of a medication for psychological benefit or as part of a control group in research studies.

Schizophrenia

A psychological condition marked by altered thoughts, feelings, communication, self-identity, and actions.

Social Pressure

The influence exerted by society on an individual to encourage conformity to social norms and expectations.