Examlex
There is no need to find out more information about a prospective franchise as the franchisor should be the primary source of information.
SELL Sequence
A structured approach in sales that typically includes steps such as Show features, Explain advantages, Lead into benefits, and Let the customer talk.
Business Proposition
An offer or plan proposed by a business to provide certain products or services with the aim of generating value or profit.
Marketing Plan
A comprehensive document outlining a company's strategy for promoting and selling its products or services to its target market.
Trial Close
A sales technique where the seller presents a part of the closing process to gauge the buyer's readiness to make a purchase.
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