The Measurement of the Number of Customers Who Stop Using

question 70

Multiple Choice

The measurement of the number of customers who stop using or purchasing products or services from a company is called:

• A)switching costs.
• B)churn rate.
• C)CLTV.
• D)switch rate.
• E)turnover percentage.

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Definitions:

Rigor Mortis

A postmortem condition where the muscles of the body stiffen due to chemical changes, occurring several hours after death.

Triceps

A muscle located at the back of the upper arm, responsible for extending the elbow.

Three Heads

typically refers to a muscle having three points of origin or attachments, such as the triceps brachii.

Single Insertion

When a muscle or tendon attaches to bone at one point or site.