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Thinking that she had outperformed most of her classmates, Glenda was surprised to receive just an average grade on her psychology test. Glenda's experience best illustrates
Downstream Firms
Companies positioned at the end stages of supply chains, engaging in the processing or selling of final products to customers.
Market Power
The ability of a company or entity to influence the price and output levels in the market.
Double-Markup Problem
A situation in vertical supply chains wherein two or more successive stages (like wholesalers and retailers) mark up the prices of goods, potentially leading to excessively high retail prices.
Vertical Relationships
The interactions and connections between different levels of a supply chain, such as manufacturers and distributors.
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