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In the "culture-as-shared-value" approach, cross-cultural comparisons are made by finding the important norms and values that distinguish one culture from another.
Product Variety
The assortment of different products or services offered by a firm or available in a market.
Monopolistic Competition
A market structure where many firms offer products or services that are similar but not perfect substitutes, leading to competition based on factors other than price.
Excess Capacity
A situation where a business has more production facilities, resources, or capability than currently needed to meet demand.
Nonprice Competition
Competitive strategies used by companies to attract customers through methods other than lowering prices, such as product quality, service, and marketing.
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