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Product Mix Refers to the Number of Versions Offered of Each

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Product mix refers to the number of versions offered of each product in the line.Colgate toothpaste comes in 16 varieties,ranging from Colgate Total to Colgate Kids Toothpastes.


Definitions:

Social Media

Websites and applications designed for social networking, content sharing, and community engagement, allowing users to create and share content or participate in social networking.

Discounts

Reductions from the usual cost of goods or services offered to customers, typically to encourage purchases.

Global Brand

A brand that is marketed under the same name in multiple countries.

Multiple Countries

The involvement of more than one country in a particular context, such as a business operating in several countries or a study conducted across national borders.

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