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How Might a Marketer Benefit from Using PRIZM

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How might a marketer benefit from using PRIZM?


Definitions:

Rebuilt Transmission

A vehicle transmission that has been disassembled, inspected, repaired, and reassembled with new or refurbished components to meet original specifications.

Tort Of Deceit

A legal wrong involving intentional misrepresentation or concealment of truth leading to damage or injury to another.

Compensation

Payment or reparation received by someone as a recompense for loss, injury, or suffering.

Misrepresentation

The act of presenting false or misleading statements that lead someone to enter into a contract under mistaken understanding.

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