In What Ways Might a Marketer Engage in Socially Responsible

question 38

Essay

In what ways might a marketer engage in socially responsible target marketing?

---

Definitions:

Special Employee Groups

Categories of employees identified based on certain characteristics or criteria, which may require unique HR strategies or policies.

Contingent Employees

Workers who are hired on a temporary basis or whose job status is based on specific conditions rather than permanent employment.

International Employees

Workers who are employed by an organization in a country other than their home country or who work across national borders.

Compensation Committee

A subgroup of a board of directors that is responsible for setting and guiding policies related to executive and employee compensation.