Examlex
Today's marketers use database marketing to promote their offerings through personalized communications to small target groups or even individual customers.
Production Era
A historical period in business where the focus was primarily on production efficiency and manufacturing output, often at the expense of customer needs.
Consumer Oriented
Refers to a business approach that prioritizes understanding and meeting the specific needs and wants of consumers.
Outsourcing
The business practice of hiring a party outside a company to perform services and create goods that traditionally were performed in-house by the company's own employees.
Customer Service
The support and assistance provided by a company to those people who buy or use its products or services.
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