In Its Advertisements,Timex Promotes Its Affordable and Sturdy Watches

question 97

Multiple Choice

In its advertisements,Timex promotes its affordable and sturdy watches.Fossil emphasizes style and fashion in its advertisements,and Rolex stresses luxury and status.These are all examples of appeals.

• A)emotional
• B)distinctive
• C)entertainment
• D)rational
• E)believable

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Definitions:

Corporate Strategy

The overarching plan and direction a company adopts to achieve its long-term goals and maintain competitive advantage.

Operations

The day-to-day activities involved in running a business, ensuring it efficiently produces goods and services to meet customer demand.

Strategy Formulation

The process of crafting strategies to guide the allocation of resources.

External Environment

Factors outside an organization that can affect its performance, such as economic conditions, competition, and regulatory policies.