Building,keeping,and Growing Profitable Relationships by Delivering Customer Value and Satisfaction

question 133

Multiple Choice

Building,keeping,and growing profitable relationships by delivering customer value and satisfaction is called .

• A)customer perceived value
• B)customer relationship management
• C)database marketing
• D)societal marketing
• E)customer lifetime value

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Definitions:

Chester Burger

An individual's name that does not represent a universally recognized key term without additional context.

Television For PR

Television for PR refers to the use of television broadcasts to deliver public relations messages aimed at shaping public perception or awareness about an individual, product, or organization.

Media Tours

Organized events where a company's spokesperson or executives meet with journalists or influencers in various locations to promote a product, service, or message.

American Iron and Steel Institute

An association of North American steel producers with the mission to promote steel as a material of choice and to advocate for public policies that benefit the industry.