Which of the Following Is a Component of Relationship Management

question 64

Multiple Choice

Which of the following is a component of relationship management?

• A) converting prospects into customers who need to be supported
• B) increasing the value of existing customers by selling them more products
• C) positioning products in the minds of customers through promotional strategies
• D) sending messages to target audiences to attract customer prospects

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Definitions:

Embezzled Funds

Money that is dishonestly taken from an employer or organization by someone in a position of trust, typically for personal use.

Unqualified Opinion

An auditor's report that the financial statements of an entity present fairly its affairs in all material respects according to the applicable financial reporting framework.

CPA

Certified Public Accountant, a professional designation given to accountants who pass a licensing examination in accounting.

GAAP

Generally Accepted Accounting Principles, a collection of commonly-followed accounting rules and standards for financial reporting in the United States.