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Lark,which Uses the High-Low Method,had Total Costs of $25,000 at Its

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Lark,which uses the high-low method,had total costs of $25,000 at its lowest level of activity when 5,000 units were sold.When,at its highest level of activity,sales equaled 12,000 units,total costs were $39,000.Lark would estimate fixed costs as:


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Psychographics

Involves the study of consumer behaviors, lifestyles, interests, and attitudes to understand and segment markets more effectively.

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Statistical data relating to the population and particular groups within it, often used to identify consumer markets.

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