Chapter 5 Lists Three Specific Reasons a Writer Should Analyze

question 27

Short Answer

Chapter 5 lists three specific reasons a writer should analyze his or her audience during the planning phase. One is so that the document the writer creates appeals to the audience's interests and needs. What are the other two reasons?

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Definitions:

Payback Period

The duration required to recover the cost of an investment, calculated by dividing the initial investment by the annual cash inflow.

Heating System

A mechanism for maintaining temperatures at an acceptable level; by using thermal energy within a home, building, or other dwelling.

Required Rate Of Return

The minimal annual profit rate required to attract investment from individuals or corporations into a specific security or initiative.

Net Present Value

A financial analysis technique used to estimate the viability of projects or investments by discounting expected future cash flows to their present value.