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Tweets and Facebook posts can be forms of business correspondence.
Market Segmentation
The process of dividing a market into distinct subsets of consumers with common needs or characteristics, to target them more effectively.
Shifting Population
Refers to demographic changes within a geography over time, including movement, growth, or decline, often impacting social, economic, and infrastructure planning.
Framework
An essential supporting structure for a system, theory, or concept that provides a guideline or context for understanding relationships and conducting analysis.
Primary Motivation
The fundamental reason or driving force behind a person's actions or behavior.
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