The CRM System Used by Chrysler Is an Example of ________

question 86

Multiple Choice

The CRM system used by Chrysler is an example of ________.

• A)directory databases
• B)database marketing
• C)audits
• D)none of the above

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Definitions:

Dynamic Capabilities

The organization's ability to systematically renew competences, adapt to changing environments, and innovate processes and products.

Value Statement

A declaration that outlines an organization's core beliefs and principles, intended to guide its behaviors and decision-making processes.

Forecasting

The process of making predictions about future outcomes based on historical data and analysis.

HR Planning

The strategic alignment of an organization's human resource capabilities with its business goals, including recruitment, training, and workforce management.