In Conjoint Analysis,________ Are a Special Class of Fractional Designs

question 33

Multiple Choice

In conjoint analysis,________ are a special class of fractional designs that enable the efficient estimation of all main effects.

• A)relative importance weights
• B)orthogonal arrays
• C)part-worth functions
• D)attribute levels

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Definitions:

Observable Conditions

Conditions or states that can be seen or noticed, allowing for objective measurement or assessment.

Cognitive Psychologists

Professionals who study mental processes such as perception, memory, thought, and problem solving.

Positive Reinforcers

Stimuli that, when introduced after a behavior, increase the likelihood of that behavior being repeated.

Negative Reinforcers

Stimuli that, when removed after a response, increase the probability of that response occurring in the future.