In Theory, How Does Evaluative Priming Work as a Measure

question 6

Multiple Choice

In theory, how does Evaluative Priming work as a measure of attitude?

• A)Presentation of an attitude object automatically activates an evaluation of it,making people faster to identify congruent adjectives over incongruent ones,
• B)Presentation of the attitude object automatically activates extrapersonal associations with the object,improving attention to relevant words,
• C)Presentation of the attitude object across trials improves memory performance for words that share the same connotation,
• D)Presentation of the attitude object across trials improves attention to words that share the same connotation

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Definitions:

Aging Schedule

Breaks down accounts receivable according to how long they have been outstanding. This gives the firm a more complete picture of the structure of accounts receivable than that provided by days’ sales outstanding.

DSO

The average duration a company needs to collect payment post-sale is known as Days Sales Outstanding.

Seasonal Sales

Variations in sales volume that occur at specific times of the year due to factors like holidays or seasons.

Synchronization of Cash Flows

The strategic timing of income and expense cash flows to ensure liquidity and optimize financial performance.