You Are Consulting with the Owner of Better Bodies,a National

question 9

Essay

You are consulting with the owner of Better Bodies,a national chain of gyms.What strategies might Better Bodies use in applying information services to achieve a competitive advantage?

---

Definitions:

Universal ethical principles

A set of core moral guidelines that are believed to be fundamental, overarching, and universally applicable across different cultures and societies, often invoked in discussions of moral reasoning at its most advanced stages.

Political contract

An implied agreement among individuals in a society to cooperate for social benefits, such as protection and social order; similar to a social contract.

Individual rights

The fundamental rights that individuals have which are protected under the law, including the rights to freedom, privacy, and equality.

Sense of responsibility

The feeling of duty or obligation to perform tasks or roles appropriately and to take care of others or the environment.