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Dr.Van Offer has a very large sample with very little diversity among cases,so his sampling error will be
Supply Chain Cost
All expenses incurred in the production, handling, and distribution of a product or service, from raw materials to delivery to the end user.
Responsiveness
The ability of a company, organization, or system to quickly and effectively react to changes, inquiries, or demands.
Total Demand
The entire quantity of a product or service that consumers in a market are willing and able to buy over a specified time period, given all other factors being constant.
Market Share
The portion of a market controlled by a particular company or product, usually expressed as a percentage of total sales in that market.
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