A Major Responsibility of the Public Relations Department Is to

question 228

Multiple Choice

A major responsibility of the public relations department is to

• A) decide on the appropriate mix of advertising media.
• B) maintain close ties with the media, community leaders, government officials, and other stakeholders.
• C) identify appropriate markets for the firm's products, and then select the most likely customers in each market.
• D) train salespeople to interact better with their company's customers.

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Definitions:

State Government

The government of an individual state within a federal structure, responsible for local policies and laws.

Gymnastics

a sport involving exercises, performances, or routines requiring physical strength, flexibility, agility, coordination, and balance.

Executive Order

A directive issued by the President or a government official that has the force of law, typically without the need for legislative approval.

Nonconstruction Employer

A business or organization that does not primarily engage in construction activities or projects.