The Primary Purpose of a Push Strategy Is to

question 197

Multiple Choice

The primary purpose of a push strategy is to

• A) push products on consumers and convince them that they need the products.
• B) rush the production schedule for products and beat competitors to the market.
• C) push the product down the distribution channel to retail stores.
• D) push products away from traditional channels of distribution to save costs.

---

Definitions:

Empowerment

The process of giving people more control over their lives or the situation they are in, often by delegating power or offering resources and support.

Job Satisfaction

The level of contentment employees feel about their work, which can affect their performance and well-being.

Selection Process

The method by which organizations evaluate and choose individuals from a pool of candidates for a specific position.

Skills

The ability to do something well, typically gained through training or experience.