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In general,the first budget prepared is the
Data Warehouse
A centralized repository for storing, managing, and analyzing large volumes of data from multiple sources.
Internal Data Sources
Information collected from activities within the organization, used for decision making and strategic planning.
Test Market
A geographic region or demographic group used to gauge the potential success of a product or service before a wider market launch.
Experimental Market
A market or test area where new products or services are introduced to measure consumer response and behavior.
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