What Should You Avoid Doing with People Who Fit Your

question 31

Multiple Choice

What should you avoid doing with people who fit your product's exclusionary persona?

• A)Allow them to purchase and review your product.
• B)Consider that they might influence your product in the social sphere.
• C)Spend resources trying to convert them into customers.
• D)Engage with them.

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Definitions:

Liability Rule

A legal principle that governs how damages or losses are allocated in cases of harm or infringement, typically requiring compensation from the party at fault.

Garden Gnome

Decorative figurines of mythical gnomes, typically placed in gardens or on lawns.

Coase Theorem

A concept in economics that if trade in an externality is possible and there are no transaction costs, bargaining will lead to an efficient outcome regardless of the initial allocation of property.

External Benefit

A benefit derived from a product or service that affects people who are not directly involved in the transaction or production of it.