What Are the Stages of Coombs' Crisis Communication Model

question 26

Multiple Choice

What are the stages of Coombs' crisis communication model?

• A)signal detection -> damage containment -> recovery
• B)prodromal -> acute -> chronic -> resolution
• C)potential crisis -> current crisis -> crisis dormancy
• D)precrisis -> crisis impact -> crisis recovery

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Definitions:

Pricing

The act of determining the value that will be charged for goods or services offered by a business.

Gross Profit

The financial gain calculated by subtracting the cost of goods sold from total revenue.

Inventory

The total amount of goods and materials held in stock by a business, shop, or warehouse.

Administrative Expenses

Ongoing expenses associated with the general operation of a business, such as office supplies, salaries of non-sales personnel, and utilities.