A Primary Rule of Public Relations Is to Know Your

question 29

Multiple Choice

A primary rule of public relations is to know your audience.What does this idea mean in terms of media relations?

• A)understanding media trends
• B)evaluating media impressions
• C)developing a media strategy
• D)measuring media coverage

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Definitions:

Job Crafting

Self-initiated changes that employees make in their job demands and job resources to improve the fit or match between characteristics of their job and their personal abilities and needs.

Job Enrichment

The process of making a job more rewarding or satisfying by adding or enhancing responsibilities or opportunities for personal growth.

Job Context Satisfaction

The level of contentment an employee feels with the aspects of their job environment, such as work conditions, coworkers, and organizational policies.

Interpersonal Job Resources

Social and relational aspects of work that can help employees perform their jobs effectively, mitigate job demands, and stimulate personal growth or development.