Which of the Following Is Personal Communication Aimed at Informing

question 17

Multiple Choice

Which of the following is personal communication aimed at informing and persuading customers to buy a company's products?

• A) advertising
• B) sales promotion
• C) public relations
• D) personal selling

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Definitions:

Conditioned Stimulus

A formerly neutral signal that, once linked with an unconditioned stimulus, ultimately leads to eliciting a conditioned response.

Unlearned Reaction

An instinctive response to a stimulus that does not require previous experience or learning.

Reflexive Response

An automatic reaction to a specific stimulus without conscious thought, often as a protective mechanism.

Classical Conditioning

A learning process that occurs through associations between an environmental stimulus and a naturally occurring stimulus, famously demonstrated by Ivan Pavlov.