TCBY Wants to Expand Its Line of Food Products

question 4

Multiple Choice

TCBY wants to expand its line of food products. If the company sends surveys to consumers to determine which food items would appeal to them for desserts or snacks, which phase of new product development does this represent?

• A) idea generation
• B) product development
• C) screening
• D) business analysis

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Definitions:

Dishonor

The refusal or inability of an entity to fulfill a financial obligation, such as a check or bill.

Primarily Liable

Refers to the primary obligation or responsibility for fulfilling a debt or obligation, typically before any secondary or tertiary parties.

Accepts Check

The process of agreeing to take a check as a method of payment.

Party Status

The recognition of being a participant or member in a legal action or in a contractual or political relationship.