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The marketing department at a baby store brainstorms with its advertising agency on what type of advertising it should use and where and when ads should be placed in order to make the most impact. Which element of the marketing mix are they considering?
Utility
A measure of satisfaction, usefulness, or value that an individual obtains from consuming a good or service.
Avocado
A fruit with a creamy texture that grows in warm climates, rich in monounsaturated fats and nutrients.
Crab Dip
A savory spread or appetizer made primarily from crab meat mixed with cream cheese, herbs, and spices.
Crackers
A dry, thin baked food typically made from flour and seasoned.
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