What Is the Term for a Market Segment Toward Which

question 76

Multiple Choice

What is the term for a market segment toward which a company directs its marketing effort?

• A) marketing group
• B) target market
• C) consumer market
• D) marketing median

---

Definitions:

Sexual Selection

Refers to differential reproductive success resulting from the competition for fertilization, which can occur through competition among individuals of the same sex (intrasexual selection) or through attraction to the opposite sex (intersexual selection).

Heterozygote Advantage

A genetic phenomenon where individuals with two different alleles for a particular trait have a greater fitness than those with two identical alleles.

Frequency-Dependent Selection

A type of natural selection where the fitness of a phenotype or genotype depends on its frequency in the population.

GDF9 Gene

A gene that is important for ovarian follicle development in females and has been implicated in fertility.