Your Company Has Been Active in CSR

question 87

Essay

Your company has been active in CSR. It has even avoided shutting down its local factory and moving its production overseas where its labor costs could be significantly less because it recognizes the harm that would do the employees and the community. However, the CSR has resulted in a lower level of profitability and now a corporate raider appears to be ready to launch a takeover bid for your company. In the past, when that raider has taken over a company, payrolls have been slashed, all CSR has been discontinued, and nearly all stakeholders other than some investors have been harmed. What should you?

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Definitions:

Inauthentic

Lacking genuineness or sincerity, often applied to actions, products, or statements that do not reflect true intentions or values.

Authenticity

The truthfulness of origins, attributions, commitments, sincerity, devotion, and intentions of a brand or entity.

Gray Markets

A marketplace where products are sold through unauthorized channels, which, while not illegal, are unofficial and unauthorized by the original manufacturer.

Brand Licensing

A legal authorization by a brand owner allowing another company to use its brand, logo, or product names for a specified purpose and period.