How Does Public Key Infrastructure Work

question 18

Essay

How does public key infrastructure work?

Recognize the components and theories of perception, including Gestalt principles and perceptual processes (bottom-up and top-down processing).

Understand the concept of inattentional blindness and its impact on perception.

Identify how perceptual sets, schemas, and expectancies affect perception and attention.

Analyze the role of size, shape, and perceptual constancy in object recognition and perception.

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Definitions:

Buying Decision

The process by which a consumer or organization selects a product or service to purchase, influenced by factors such as need, desire, and affordability.

Buying Needs

Represents the recognized requirements or desires that prompt a consumer to consider purchasing products or services.

Trial Close

A sales technique where the salesperson asks the prospect a question or series of questions to gauge the prospect's readiness to buy and identify objections early.

SELL Sequence

A sales technique that involves showing the product, explaining its advantages, leading into benefits for the customer, and letting the customer talk to uncover their needs and interests.