Why Does a Firm's Number of Prospects Always Equal or Exceed

question 15

Essay

Why does a firm's number of prospects always equal or exceed its number of qualified customers?

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Definitions:

Adequacy

The quality or state of being sufficient for a particular purpose or in fulfilling requirements.

Legal Adequacy

The sufficiency of consideration in a contract that makes it legally binding and enforceable.

Bargained-for Exchange

A fundamental principle in contract law where both parties voluntarily agree to provide something of value to the other, forming a valid contract.

Actual Benefit

A term referring to the real, tangible advantages or gains received from a particular action, agreement, or situation.