Through the Data Mining Application of ________, Marketers Offer Promotions

question 82

Multiple Choice

Through the data mining application of ________, marketers offer promotions to noncustomers who share demographic characteristics with current customers.

• A) customer retention
• B) customer loyalty
• C) customer acquisition
• D) customer abandonment
• E) market basket analysis

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Definitions:

Concrete Language

The use of specific, clear, and detailed language that describes exactly what is meant, typically involving physical objects or actions.

Discharge Planning

The process of preparing a patient to leave a hospital or healthcare facility and ensuring continuity of care in the community or at home.

Major Depressive Disorder

A mental disorder characterized by persistent sadness, lack of interest in life, and other symptoms that impair daily functioning.

Relapse Prevention

A strategic approach in therapy aimed at identifying and managing factors contributing to relapse in addictive behaviors or other conditions.