Which of the Following Lists the Three Important Components of a Basic

question 18

Multiple Choice

Which of the following lists the three important components of a basic marketing information system (MIS) ?

• A) competitive intelligence, internal records, and all sales personnel
• B) existing data, market researchers to gather more data, and the technology to convert those data into information
• C) managers at all levels, corporate culture, and internal data
• D) data, computer hardware and software, and output for marketing decision makers
• E) information resources, technical experts, and marketing managers

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Definitions:

Zero Price

A situation where goods or services are offered for free, without a monetary exchange, often used in promotional contexts or digital offerings.

Free Lunch

An idiom indicating that it is impossible to get something for nothing, stemming from the concept that there are always costs associated.

Zero Price

A scenario where a good or service is offered at no cost to the consumer, potentially to stimulate demand or offer a benefit.

Product Markets

Markets where final goods and services are bought and sold, contrasting with markets for inputs used in production, like labor and raw materials.