Marketers Use ________ When They Want to Determine If a Change

question 152

Multiple Choice

Marketers use ________ when they want to determine if a change in one thing is responsible for a change in something else.

• A) ethnography
• B) predictive techniques
• C) descriptive research
• D) causal research
• E) exploratory research

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Definitions:

Gestalt Therapy

A therapy that was originated by Fritz Perls and that emphasizes the importance of clients’ fully experiencing, in the present moment, their feelings, thoughts, and actions and then taking responsibility for them.

Childhood Experiences

Events or interactions during early years of life that significantly influence an individual's development and personality.

Psychodynamic Therapies

Psychotherapies that attempt to uncover repressed childhood experiences that are thought to explain a patient’s current difficulties.

Biochemical Imbalance

A theory suggesting that imbalances in certain chemicals in the brain can contribute to various mental health disorders.