To Determine What Type of Information to Add to Its

question 106

Multiple Choice

To determine what type of information to add to its website in order to attract more visitors, an Internet company could look at a survey by the AOL/Roper Starch Cyberstudy, which showed the primary activities Americans are most likely to engage in online. This study is an example of ________.

• A) ethnographic data
• B) a secondary data source
• C) a primary internal data source
• D) data mining
• E) a primary external data source

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Definitions:

Equilibrium Quantity

The quantity of goods or services that is supplied and demanded at the equilibrium price in a market.

Unregulated Market

A market where economic activities are freely carried out without governmental intervention in terms of prices, production, and distribution.

Shortage

A situation where the demand for a product or service exceeds the supply available at a specific price.

Product

Any good, service, or idea that can be offered to a market to satisfy a want or need.