Argo Is the World's Leading Brand of Small Vehicles That

question 76

Multiple Choice

Argo is the world's leading brand of small vehicles that are designed to be driven on all types of terrain and in all types of weather. The vehicles can carry up to six passengers. The market for such vehicles is no longer growing due to the recent economic downturn. In terms of the BCG growth-market share matrix, Argo would be classified as a ________.

• A) problem child
• B) dog
• C) cash cow
• D) star
• E) question mark

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Definitions:

Productivity

The efficiency with which inputs are converted into outputs in a production process, often measured as the ratio of output to input over a specific period.

Income Distribution

The way in which the total income of an economy is distributed among its population.

Rich

Having a great deal of wealth, assets, or resources; affluent.

Poor

Individuals or communities that lack financial resources and essentials for a minimum standard of living.