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Briefly Describe the Purpose of a Portfolio Analysis

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Briefly describe the purpose of a portfolio analysis.

Recognize Ulrich Beck’s theory on the entwinement of nature and society and the concept of reflexive modernity.
Identify the impacts and consequences of modernity as described by sociologists like Anthony Giddens and Zygmunt Bauman.
Understand the role of information technology in modernity according to Manuel Castells.
Grasp the concept of risk societies and the management of risks in modernity.

Definitions:

Support Activities

Functions or operations that help make a business's primary activities more efficient, such as procurement, technology development, human resource management, and firm infrastructure.

Create Value

The process of increasing the worth of products, services or businesses through improvement or innovation.

Differentiation Strategy

A business approach where a company develops unique products or services to stand out from competitors in its market.

Business Executives

Individuals who have a major role in the decision-making processes of a company, often responsible for its strategic direction.

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