Marketers Develop Positioning Strategies to ________

question 34

Multiple Choice

Marketers develop positioning strategies to ________.

• A) limit the number of elements of the marketing mix used for one product
• B) identify the location where the organization will sell its products
• C) determine the specific means the organization uses to distribute its products
• D) create a desired perception of the product in consumers' minds in comparison to competitors' brands
• E) select metrics to determine the effectiveness of marketing planning

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Definitions:

Private School

A school that operates independently of the public school system and is funded through tuition, private grants, and donations.

Tuition Charges

Fees charged by educational institutions to cover costs associated with instruction and other services provided to students.

Endowments

Funds or properties donated to institutions, organizations, or individuals, intended to support ongoing achievements or livelihood.

SES

Socioeconomic status, a combined measurement of an individual's or family's economic and social position relative to others, based on income, education, and occupation.