Customers Who Understand a New Technology May Have Important Future

question 72

Multiple Choice

Customers who understand a new technology may have important future applications and are willing to experiment with it to see if they can pioneer new uses for the technology are called:

• A) early adopters.
• B) the early majority.
• C) innovators.
• D) laggards.
• E) the late majority.

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Definitions:

Licensee

An individual or entity that has been granted permission to engage in an activity or to use property owned by another, typically through a licensing agreement.

Church Services

Ceremonies or worship sessions conducted by a Christian congregation or denomination.

Door-to-Door

A sales or marketing tactic where products or services are offered by going directly to the homes or businesses of potential customers.

Summary Judgment

A legal procedure in which the court makes a decision based on the facts of a case without a trial, used when there is no dispute about the facts and only a question of law is at issue.