Tom Tends to Be Ignorant About Technological Advancements

question 73

Multiple Choice

Tom tends to be ignorant about technological advancements. He was reluctant to own a smartphone even when they were well established and familiar in the market. However, Thomas slowly got used to the idea of a smartphone when his job demanded him to be connected to the office network all the time. Thomas is most likely to fall under which of the following categories of customers?

• A) Early majority
• B) Late majority
• C) Laggards
• D) Early adopters
• E) Innovators

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Definitions:

Ideal Self

Ideal self refers to the person that an individual aspires to be, encompassing their goals, values, and aspirations.

Neuroticism

A characteristic of personality defined by feelings of mood swings, nervousness, melancholy, concern, and unhappiness.

Introversion

A personality trait characterized by a focus on internal feelings rather than external sources of stimulation, often involving the preference for solitude or small groups.

Extraversion

A personality trait characterized by outgoingness, high energy, and engagement with the external world.