The Strategy That Company Should Pursue for the First Group

question 33

Multiple Choice

The strategy that company should pursue for the first group of customers to enter the market for a new product

• A) is to wait until the customer can see the benefits and appreciate the use of the new technology.
• B) is to highlight the utility and longevity of the technology.
• C) should focus on product values such as ease of use and reliability.
• D) is to use their social influence to promote new technologies and their future vision support the diffusion of new innovations.
• E) is to compare the benefits against the costs of adopting a new product.

---

Definitions:

Internal Consultants

Employees within an organization who provide expertise and advice on specific matters, functioning like consultants but working from within.

Corporate Cops

Informal term for regulators or enforcement agencies overseeing corporate compliance with laws and regulations.

Production Capacity

The maximum amount of goods or services that a facility can produce over a given period under normal circumstances.

Widgets

A generic term used to refer to any product or manufactured item, often used in discussions about production and economics without specifying the actual item.